I did attempt to do something similar to this years ago. I posted a few notes on RPG/fantasy based forums detailing what Genesis was all about. Most forums deleted my posts right away, but there was one or two that allowed me to keep my posts since I would return and talk to the users who made reply-posts. I think even Gorboth joined in on the discussions. From what I know, I don't think it actually succeeded in recruiting long-term members.Greneth wrote:Speaking of where to post, simply typing in dragonlance, tolkien forums should give you a great place to start. From there you could simply make a post in the misc section or contact the admin and see about placing a sticky note for a fee.
Also contacting the main websites of all domains that are not original and seeing about placing an ad or even something in the update notes about us is another.
Last but not least is focusing on the themes we have and visiting the roleplaying forums and inform them that they can do the same thing in game form with us.
My forum sample size was small, and overall strategy was a bit lacking. I did not talk with administrators before posting, and I didn't concentrate on any niche forum types.
I don't think your idea is a bad one, I just wanted to share my experience. I think if a group of 3-4 attacked a larger number of forums, and contacted administrators ahead of time, it could be successful.
Doing some market research may not be a bad idea though. Trying to narrow down our target audience and really attack those users could prove rewarding in multiple ways.
Just gaining demographic information from Genesis members who have been playing in-between 1 and 2 years could offer a lot of insight.